How one “Series A crunched” startup traded user acquisition for dollar acquisition
How one “Series A crunched” startup traded user acquisition for dollar acquisition
Wendr’s story has a beginning that’s familiar to many a startup. Sam Zises saw a hole in the market for social networking apps. They were great for sharing one’s current activity. But they were awful for making plans for the future. So he built an app that helps friends share their plans with each other. Wendr was a “Foursquare for the future” and it gained modest steam, accumulating users in the tens of thousands.